Product Marketing Manager

1万-2万/年
北京
|
5年以上
|
硕士
|
全职

职位诱惑: 年终奖金,五险一金,福利好,老板nice,技术领先,成长空间大,节日礼物

发布时间: 2018-12-26发布

职位描述

Job Title
Product Marketing Manager
Position Description
This position includes the responsibilities of market analysis, marketing strategy, customer engagement and business development. You will play a key role in setting up the long term business strategies with Huaxintong’s ARM based chips targeting data center and general server markets. The person will work at Huaxintong Product Marketing Group in Shanghai or Beijing. He/she will report to Product Marketing Director of Huaxintong.
Location
Beijing
Responsibilities
- Develops complex scope business & marketing plans, assesses market penetration and product positioning to drive competitive advantage, revenue and market share.
- Understand industry trends and drivers which impact the overall architecture and design of products and systems for data center.
- Develop in-depth technical understanding of product functionality, usage and applications, work with the sales, distributors and applications teams to develop new customer relationship and business opportunities, building and maintaining key customer relationships, coordination with other technical, marketing and management personnel.
- Remain on top of regional market developments, standards and trends by understanding the industry, customer and competitor landscape. This includes conducting market assessments, competitor analysis, customer segmentation, etc. to appropriately identify product gaps and requirements that can drive new market potential.
- Develop strategic partnerships with third parties to extend Huaxintong’s offerings. Combine Huaxintong and third party offerings to create new and compelling market solutions.
- Visit customer to collect feedback and synthesize typical user cases.
- Drive hardware/software/system performance analysis and co-optimizations internally.
Qualifications
- 5-7 years of product marketing experience in the high tech industries.
- M.Sc. or Ph.D. degree from China top universities with major in EE, Computer Science preferred.
- Able to work closely with engineering experts from all fields to create strategic product architecture and detailed specification. Must be comfortable with firmware/software concepts, semiconductors.
- Ability to author clear and concise marketing materials required.
- Must be comfortable presenting to small and large groups of engineers, managers, sales and/or executives.
- Strong analytical and strategic thinking skills.
- Have a bias for action and be passionate about the end user experience.
- Knowledge about server market and solution landscape including data center, cloud computing etc.
- Proven ability to develop complex technical and business strategies and have the ability to solve technical/business problems with limited direction.
- Ability to understand technical/architectural requirements, be able to have a first level of application and system specific dialog with customers.
- Excellent written, verbal and presentation skills with experience in writing MRDs (Market Requirement Document), marketing collaterals, responding to RFI/RFQs, new product introduction, competitive analysis and product positioning.
- Result oriented and customer driven with the ability to multi-task and work in a highly dynamic, cross-functional, cross-site environment with engineering, marketing and sales organization.
- Ability and willingness for up to 30% domestic and occasional international travel.

职位发布者

刘强

7天

简历处理用时

98%

简历及时处理率

北京华芯通半导体技术有限公司

领域: 消费电子,智能硬件,安全标签

规模: 200-500人

主页: http://www.hxt-semitech.com

工作地址:

北京市朝阳区望京国际研发园

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